Banana Republic is a Clothing & Accessories retailer owned by American Multinational corporation The Gap Inc. It was founded in 1978 by Mel & Patricia Ziegler with a safari theme; in 1983 Gap purchased the company and gave it more of an upscale image.
Although San Francisco is home to Banana Republic, the Spring 2014 Collection preview brought California to Dubai, taking us through the brand’s West Coast heritage, definitely an evening spent in ‘True California’.
This season’s Ready-to-Wear unveiled Banana Republic’s classical American appeal expressing an authentically fresh and friendly sportswear collection. A neutral color palette was definitely the inspiration behind this contemporary collection. Acting head of Woman’s design mentions her melange of “Sonoran desert shades; sand, oatmeal and hints of grounding coral”. The pants silhouettes were causal and relaxed.. My favorite were the classical ivory linen & cotton navy pique trousers styled with ankle-strapped shades of brun sandals. From flattering fluted skirts, to soft borrowed from the ‘boyfriend’ white & beige chinos cuffed right above the ankles.. all were seen classically coupled with a tonal basket- weave sweater and Banana Republic’s signature safari Jacket.
Color-blocked tuxedo stripes, braided bangle bracelets and monochrome bucket bags were alive throughout the musical night. Tailored khaki suits, sophisticated pea-coats and light wash jeans took the hype in menswear this season.
As we watched the sun set amidst the lush green gardens surrounded by fresh water fountains of youth & joy.. swings & hammocks danced the night away to a lively ambiance where guests could kick-back to some fresh lemonade, candy, canapes and live barbecue.
Models and puppies dressed the garden with Banana Republic’s west coast feel while we got to go home with a fun-frenzy flip book and a pretty pink & tan leather plush pouch.
It was all about California Love in Dazzling Dubai
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Noura G xx